Soundable Health

Soundable Health plans to accelerate the adoption of proudP®, its clinically adopted personal prostate health monitoring solution, by launching a targeted awareness campaign aimed at the general public. The campaign aims to establish a direct-to-consumer (D2C) organic user acquisition channel alongside its existing clinical user acquisition channel through major hospitals and medical partners. proudP is positioned as an accessible solution for managing benign prostatic hyperplasia (BPH), addressing a gap in personal monitoring devices for the condition, which affects over 40 million patients in the US. With a focus on improving quality of life as life expectancy rises, the campaign seeks to identify and engage potential users who would benefit from proudP’s mobile app services for proactive symptom management.